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Amazon gets jump-start on Black Friday with 'penny-pincher sale'

November 21, 2011 |  4:07 pm cellphone sale is getting into the holiday spirit with a "penny-pincher sale." 

The online retail giant said all phones from Verizon, Sprint and AT&T with a new line of service are on sale for a penny and include free two-day shipping. The offer is good through 11:59 p.m. Pacific time on Nov. 28 while supplies last. 

Shoppers who buy an eligible hot spot-ready smartphone and activate the hot spot feature will get a $100 gift card. Hot spot-ready smartphones include the Motorola Droid Razr 4G, Samsung Galaxy SII Epic Touch and HTC ThunderBolt 4G.

The Seattle company is trying to get a head start on Black Friday, one of the biggest shopping days of the year. Already, many major retailers including Wal-Mart have rolled out early deals to entice shoppers.

Amazon will offer its own day-after-Thanksgiving sales and had pledged to aggressively beat competitors' prices. 

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-- Andrea Chang

Photo: Some of the phones that are on sale for a penny on Amazon. Credit: Amazon