The business and culture of our digital lives,
from the L.A. Times

« Previous Post | Technology Home | Next Post »

Google+ reportedly sees big traffic jump after opening to public

September 27, 2011 |  7:16 pm

Nathan Olivarez-Giles on Google+

Google+ has opened its digital doors to the world and it seems people want in. A lot of people, according to Web traffic tracking firm Experian Hitwise.

"Google+ emerged as the third largest site in the Social Network and Forums category last Wednesday, a day after the site went from 'invitation-only' to 'open access' available to everyone," said Heather Dougherty, a director of research at Hitwise. "Opening access created a massive spike in market share of visits for the site, with a 1,269% growth from the week ending September 17th to the week of September 24th. The site also received nearly 15 million total U.S. visits last week."

Not too bad, Google+. Not bad at all.

"In just one week, Google+ went from ranking as [the] 54th most visited site in our Social Networking and Forums category to 8th place," Dougherty said in a blog post on the network's traffic.

To put this all in perspective, while Google+ seems to be on an upswing, and the general public seems to be rolling in and checking out Google+'s Circles, Hangouts and Sparks, Facebook is still far and away (at this point) the social networking king. At Facebook's F8 developer conference last week, CEO and Co-Founder Mark Zuckerberg said that Facebook has more than 800 million users and recently saw a day with 500-million visitors.

Not too bad, Facebook. Not bad at all.

While Google+ obviously needs to pull in a tremendous amount of users before it can really challenge Facebook's dominance of the social networking space, the latest traffic boost helps, particularly in light of Hitwise reporting in July that Google+ was starting to see traffic declines.


Google+ now open to the public

Google+ social network gets games in bid to rival Facebook

Larry Page MIA on Google+, Facebook's Mark Zuckerberg popular

-- Nathan Olivarez-Giles

Image: A screen shot of Times reporter Nathan Olivarez-Giles on Google+.