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Unlicensed Angry Birds attraction opens in Chinese theme park

September 15, 2011 |  7:13 pm

An amusement park in China has opened an unlicensed attraction based on Angry Birds, a popular mobile game.

Visitors to the Window of the World park in Changsha, the capital of China's south-central Hunan province, can use giant slingshots to shoot plush birds at pig balloons hidden in huge Lego-like castles.

The attraction opened to the public Sept. 1 as part of the park's monthlong "stress-reducing festival," CNNGo reported. The game is located next to a replica of Mount Rushmore in the park's American Zone.

"This [Angry Birds attraction] serves as a method for people to purge themselves and to gain happiness," a park official told Chinese gaming website

Angry Birds creator Rovio, a Finnish computer game developer, did not authorize or license the playground, the Huffington Post reported. But Rovio might not be opposed to a theme park attraction inspired by Angry Birds, the report said. When the company went hunting for financing earlier this year, Disney was one of the contenders.

Undoubtedly, however, Rovio would want to be paid for any attraction based on its game.

"We would welcome a partnership," Rovio China spokeswoman Daisy Yang said when asked by tech site Mobiledia about the Changsha park. "But Rovio would need to give them permission to use the Angry Birds game."


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Photo: A visitor uses a slingshot to shoot a plush bird at an outdoor Angry Birds-inspired play area in a theme park at Changsha, China, on Sept. 1. Credit: China Daily via Reuters