The business and culture of our digital lives,
from the L.A. Times

« Previous Post | Technology Home | Next Post »

Microsoft's Bing took a 30% share of U.S. Web search market in March

April 12, 2011 | 10:18 am


Bing, last month, elbowed its way to a 30% share of the U.S. Web search market, stealing a bit of ground from Google.

In March, Bing accounted for 30.01% of the search market, while Google -- still far and away the leader -- took up 64.42% of the market, according to the research firm Experian Hitwise.

Microsoft topping the 30% threshold comes on the heels of a healthy February of 28.48% of the search market. In February, Google had a 66.69% slice of Web search.

Bing may have a slight advantage in that it powers Yahoo's search results. searches jumped from 13.49% to 14.32% of the search market in March, while searches at rose from 14.99% to 15.69%.

The traffic increases for Bing, which apparently cost Google a bit, come after Google accused Bing of copying its search results in February. But it would also seem that there is still much room to grow in the search market too. In December, Google said its search traffic from mobile devices rose by 130%.


Bing architect's start-up looking to mine the moon

Google says Microsoft's Bing is copying its search results

Google mobile searches jump 130% in the third quarter of 2010

Click here to find out more!-- Nathan Olivarez-Giles

Photo: The Bing search app for the Apple iPad. Credit: Microsoft