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‘Kourtney & Kim Take New York’ scores big ratings

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Breaking up may or may not be hard to do when you’re Kim Kardashian, but it definitely translates to big numbers: ‘Kourtney & Kim Take New York’ premiered Sunday on E! to 3.2 million total viewers.

The series, which wrapped filming before Kim announced her divorce after 72 days of marriage to NBA player Kris Humphries, opened with a brief montage acknowledging the split, with footage spliced from news reports and appearances by Kim and her family addressing the divorce.

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Then viewers traveled back in time to when things were slightly merrier -- if merrier means major hints of marriage troubles already evident just days after the honeymoon. In the first episode alone, Kris opted to move back to Minnesota because he couldn’t handle Mason’s early mornings and a naked yoga instructor. (Kim: ‘We’re gonna live, like, separate? Like long-distance marriage?’ Kris: ‘I mean, I think it’s what’s best right now.’ ... yikes). And here we thought Kourney and Scott sleeping in separate rooms was cause for alarm.

The premiere bested the debut run of the series, which premiered in January to 3 million viewers. And proving that the Kardashians strike a chord with a key spending demographic, 2.3 million of those who tuned in on Sunday were in the 18-49 category, an 8% gain over the previous premiere.

-- Yvonne Villarreal
Twitter.com/villarrealy

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