Show Tracker

What you're watching

« Previous Post | Show Tracker Home | Next Post »

Obama buys time on the networks, pushing World Series back

October 15, 2008 |  3:13 pm

Major League Baseball agreed Wednesday to push back the start time of Game 6 of the World Series by about 15 minutes so that Fox Broadcasting Co. could sell Democratic presidential candidate Sen. Barack Obama half an hour of prime time on Oct. 29. 

The campaign also has bought the same time period -- 8 p.m. on Oct. 29 --  on CBS and NBC so that he can run a 30-minute program on all of the networks. Each network is selling the time for between $950,000 to $1 million. Buying time on all of the major broadcast networks would allow Obama to reach more than 20 million people on the Wednesday before the election. A spokesman for Fox said the network will make available a similar 30-minute block of time for the Republican candidate, Sen. John McCain, if he chooses. Time for McCain would be either later that night (if there is no Game 6) or the following evening.

Major League Baseball did not have an immediate comment.

-- Meg James