L.A. Auto Show: Subaru reveals its crystal ball
Subaru used the L.A. Auto Show to give us a look into its crystal ball. The company recently announced a new design philosophy of "Confidence in Motion," and debuted the first practical application of it here with the Impreza Concept.
Tim Mahoney, Subaru’s chief marketing officer, said the Impreza would be the next model that Subaru introduces, but he wouldn’t say what we could expect in the way of a powertrain. He did allow that this design study was “a good hint” at what the Impreza would look like, and said the basic proportions of the concept would carry over into production.
Overall, the car is certainly larger than the current Impreza and features cleaner, more mature styling. The design maintains the unique look of Subaru in a class in which many cars are treated as little more than appliances.
Look for a more production-ready version to show its face at an auto show sometime in 2011.
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-- David Undercoffler
Photo: The Subaru Impreza Concept at the L.A. Auto Show. Credit: David Undercoffler / Los Angeles Times