Money & Company

Tracking the market and economic trends
that shape your finances.

« Previous Post | Money & Company Home | Next Post »

L.A. makes a play for Comic-Con on Facebook

April 8, 2010 |  2:38 pm

Comiccondougdavis The City of Angels is taking its fight online.

Since organizers of Comic-Con said they have outgrown the San Diego Convention Center -- the festival's home since the 1970s -- L.A. and the city of Anaheim have launched campaigns to lure the celebration of comic books and pop culture.

Anaheim created a Facebook page last month to promote itself to Comic-Con attendees. L.A. did the same Thursday. [Updated: The Anaheim Facebook link has been fixed. An earlier link was to a WizardWorld page.]

Landing the four-day festival, held in July, would be a huge coup for either city. The convention draws 125,000 visitors who spend up to $60 million on hotels, food and souvenirs during the gathering.

But San Diego officials took action this week to expand that city's convention center, locking in an agreement to buy six acres of adjoining land for $13.5 million.

-- Hugo Martin

Illustration: An image from L.A.'s Comic-Con Facebook page. Credit: Doug Davis