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New-world business degree unites USC, Hong Kong and Italy

September 19, 2012 |  4:00 am

USC and partner universities in Hong Kong and Italy are starting an unusual international bachelor’s degree program in business in which students will live on three continents during their studies.

Officials are announcing Wednesday that the first group of 45 or so students will be able to begin the World Bachelor in Business (WBB) in fall 2013. During their first year, the students will be at USC’s Marshall School of Business in Los Angeles, move for the next year to the Hong Kong University of Science and Technology and then to Bocconi University in Milan for their third. Students then will be able to choose among the three institutions as the place to spend their final year. 

All instruction will be in English, although students will be able to take classes in Italian and Chinese. Tuition will vary each year, depending on where the students are enrolled. And at the end, graduates will receive diplomas from all three schools, officials said. More information and application details are available at http://wbb.usc.edu

“The program will allow students to explore diverse cultures and challenge them to think and learn from broad perspectives. At the end of their four years of study, WBB graduates will truly become citizens of the world,” Elizabeth Garrett, USC’s provost and senior vice president for academic affairs, said in a statement.


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