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The Morning Fix: `Up' soars!, How Wiatt got squeezed out of WMA-Endeavor merger, Chase Carey back to News Corp?,

June 1, 2009 |  6:07 am

After the coffee. Before you Twitter.

Chase Carey is rumored to be in serious talks about returning to News Corp. in a senior role, says The Wrap. Currently the head of satellite broadcaster DirecTV, Carey spent many years at News Corp. and was a close confidant of Chairman Rupert Murdoch. That Carey would be a candidate to shore up News Corp.'s executive ranks in anticipation of COO Peter Chernin's departure is no surprise says Deadline Hollywood Daily while Variety notes that Carey still has over a year left on his contact with DirecTV parent Liberty Media and may have a hard time exiting if he does want to return to News Corp.

The Los Angeles Times goes behind the scenes to detail how William Morris CEO Jim Wiatt got out maneuvered in the agency's merger with Ari Emanuel's Endeavor. Sobering advice from from former Viacom CEO Tom Freston at lunch at the Beverly Wilshire Hotel.

Universal is taking a quiet approach to hype Sacha Baron Cohen's upcoming "Bruno," says The Wall Street Journal although we're not sure if Cohen got the memo considering his stunt at last night's MTV Movie Awards.

In today's media-centric New York Times Monday business section: Conan O'Brien takes over for Jay Leno tonight, but the real story will be what happens when Leno moves his shtick to prime time in the fall. The Times says its the biggest change in TV since the nightly newscasts went from fifteen to thirty minutes. We might argue that the growth of cable, the birth of CNN and the programming of HBO have had a far bigger impact on the broadcast TV landscape, but it's Monday morning so why quibble. Also in the Gray Lady, Imax has won over Hollywood, but can it conquer Wall Street. Finally, while much of the magazine industry is struggling, Hearst ("Esquire," "Cosmopolitan") has been bucking the trends. One reason? They don't give away the store online

Although its associated with a disastrous merger and an out-of-style email system, there are no plans to change the AOL name once the company is a stand-alone entity, CEO Tim Armstrong says to Bloomberg.

And in today's Los Angeles Times: Hollywood moguls are turning their attention to video games. `Up' almost hit $70 million in its opening weekend.

-- Joe Flint