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Following SoCal art museums on Twitter

June 25, 2009 |  6:22 pm


Culture Monster was surprised to learn that several Southern California art museums were left off a recently published list that ranks museums around the world by the number of followers each has acquired on Twitter. (Thanks to the folks at @LACMA for pointing out the omissions.)

The survey, which we linked to earlier today, was posted online this month by a museum marketing guru named Jim Richardson. Granted, the metric he uses is not particularly meaningful considering the indiscriminate clicking (and grade inflation) that is a given on the Web. But for all of its flaws, it does give you a rough gauge of an institution's Twitter popularity.

To set the record straight, we've compiled our own list of some of the major SoCal art museums with active Twitter accounts and ranked them in descending order. It almost goes without saying: the numbers only represent a snapshot view (as of Thursday late afternoon) and they are in a constant state of fluctuation.

So add your grain of salt, and click through to see which SoCal art museums have the most followers on Twitter.... And while we're thinking about it, follow us on Twitter @culturemonster

-- David Ng

Museum (# of followers on Twitter, as of Thursday, June 25)

Getty Museum: @GettyMuseum (10,847)

LACMA @LACMA (3,893)

San Diego Museum of Art @SDMA (2,846)

Hammer Museum @hammer_museum (1,712)

MOCA LA @MOCAlosangeles (1,437)

Orange County Museum of Art @OCMA (659)

Museum of Latin American Art @molaa  (218)

Bowers Museum @Bowers_Museum (152)

Huntington Library, Art Collections and Botanical Gardens @TheHuntington (142)

Fowler Museum @FowlerMuseum (106)