All The Rage

The Image staff muses on the culture of
keeping up appearances

« Previous Post | All The Rage Home | Next Post »

Obama on the mound: A White Sox jacket and Levi's 501s a pitcher of style

July 15, 2009 | 10:52 am

barack obama first pitch major league all-star game st. louis During the campaign season, I noted that candidate Barack Obama was wearing what looked like high-waisted "dad jeans." Maybe that was a one-off fashion faux pas, a bad camera angle or he likes to just hike 'em up high, but Tuesday night when he took the pitcher's mound to throw out the first pitch of the Major League Baseball All-Star Game in St. Louis, in addition to his beloved White Sox jacket the president was wearing what a Levi Strauss rep confirmed were Levi's Red Tab 501 jeans.

It's worth noting that his predecessor in the Oval Office was a die-hard Wrangler man, and wore that brand during his frequent brush-clearing excursions to the Crawford ranch.

Though I'm certainly not the first to note the shifting denim allegiance -- in an April 4 "Saturday Night Live" opening sketch (see below), Fred Armisen's Fauxbama rattled off an interminably long list of what companies and brands, under his administration, would be supported and which ones wouldn't: "Blue jeans-- Levi... YES. Wrangler... NO."

It underscores my observations about brand preferences as a reflection of the two different kinds of people in this world, the same way the Coke versus Pepsi and Mac versus PC debates do.

No matter, though. It's pretty clear that whatever side the leaders of the free world come down on, they still have to put those pants on one leg at a time.

-- Adam Tschorn


Sonia Sotomayor's Fendi connection

Photos: Michelle Obama, fashion icon

All the Rage: More on Michelle Obama's fashion sense

Follow the Image section on Twitter

Photo: President Obama throws out the first pitch of the Major League Baseball All-Star Game on Tuesday at Busch Stadium in St. Louis. Photo credit: Tim Sloan / AFP/Getty Images