Web miniseries stars Kathy, Nicky and Paris Hilton, and Kathy's perfume line

For the next five days, TV Guide is bringing you "A Day with the Hiltons, " a web miniseries (I thought all Web series were mini!). The show's premise appears to be that the Hilton women--Mama Kathy and daughters Paris and Nicky--have taken a "regular mother and daughter" under their wings, to show them how Mother's Day is done.

In the first episode (embedded below), the Hiltons don't actually make an appearance. Rather, we're introduced to the normals and let in on how excited they are to meet Kathy and the girls.  "I've always admired Kathy Hilton," says Cleveland mom Kelly Mills. "She's a phenomenal mother, role model and businesswoman."

"I've watched her on HSN," continues Miles, "where she has her amazing skin care products."

Mills then gives the name of Hilton's new fragrance and her website, no doubt earning a tote-bag-full of of cleansers and exfoliaters for hitting all the talking points.

This here is must-watch stuff: Not only has Kathy managed to wrangle her daughters (and TV Guide) into producing a thinly veiled infomercial for her perfume and body-care merch (plus the Hotel Bel-Air), but she's opened up a canny new marketing front by getting the 'show' syndicated onto YouTube, Hulu and Veoh--three of the biggest online video sites.

We're asked to tune in to episode two to witness the Millses actually meeting Kathy. It's not clear how many episodes Paris or Nicky will make cameos in--or, more to the point, how many minutes of Paris-Nicky footage the creators have to spread over the remaining five episodes.  Given that each installment is only a couple of minutes--probably not many.

Comments

[Marcutio]

Wow, that show really demonstrates all that is wrong with the values of our country. I hope this is not the direction that internet content is moving in because lame Commercial Shows like this are truly the worse direction we can take on the web.

[Angela]

The Hiltons are a wonderful American family . Not without some problems,of course, but then again whose family is perfect.

All in all, the two daughters run successful businesses and have a good work ethic.

Mrs. Hilton must have done something right - it alway speaks very highly for a mother when her adult daughters love and admire her.

The hostility shown by some posters is uncalled for.