Vroom vroom ... Is that your phone ringing, or your Maserati?
November 21, 2008 | 2:18
pm
Look, it's science. What are you going to do?
A few months ago, Up to Speed's Colin Ryan told you about a study that evaluated the effect of exotic car engine sounds on men's and women's ... um, hormone levels, let's say. A small group of men and women were tested before and after listening to recordings of roaring engines sounds from a Maserati, Ferrari and a Lamborghini. The animal-in-pain sound of a VW Polo was included as well, just for contrast.