The Fast and the Furious IV: Hyundai's Genesis Coupe stars

The franchise known as The Fast and The Furious is heading for its fourth feature film. While the other three have been faintly funny (mostly in an unintentional way), the cars involved -- like the Nissan 350Z, Honda S2000, Mitsubishi Evolution and Mazda RX-7 -- exude their own brand of cool. Hyundai is hoping to have some of that charisma rubbing off on its new Genesis Coupe, one of the stars of TF&TF IV.

The thing is, those cars didn’t need the TF&TF movies half as much as the movies needed them. To use this dumbed-down series as a marketing tool may not be giving the Genesis its best start in life. But anything with a 3.8-liter V-6 driving the rear wheels has at least the potential to rise above such silliness.

On a more realistic note, Disney’s animation arm, Pixar, has announced that Cars 2 is coming down the pike in time for a summer 2010 release. Occupying the director’s chair on this occasion is Oscar-winning producer Brad Lewis (of Ratatouille and Antz fame) and the film will be in 3D animation. Which should be cool.

-- Colin Ryan

Photos: Hyundai and Disney/Pixar

Comments

[Mike]

Actually, it was Universal studios who approached Hyundai first for the Genesis coupe to appear in the movie.

[BAD]

I FOR ONE WOULD LIKE TO SEE THIS CAR IN A FLICK