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A car made in ... Japan? Built by some outfit called Toy-o-ta? You can't be serious. Hm. "33 m.p.g." I wonder what that means. Email me
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The first ad campaign for Toyota I remember was in Hawaii, around 1968. Here is the tag line still reverberating in my admittedly addled brain:
"Toyota is a name you can't remember, Toyota is a car you can't forget".
We learned to remember the name, as Japan's eye to quality eclipsed the planned obsolescence of the American industry it first emulated.
Arye Michael Bender |
July 31, 2008 at 11:53 AM
Cute car. I have never heard of it.
R. KOCH |
July 31, 2008 at 01:51 PM
I wonder if appealing to the 'thinking man' sold any of these: for, as we all know, we buy cars based on emotion, the shallower the better.
cody mccall |
July 31, 2008 at 06:54 PM