Feb. 9, 1908
It's Sunday, but instead of featuring a home of the week, The Times real estate pages highlight the new Pacific Coast Soda Co. in Santa Ana, and the images are barely visible. However, there's a nice ad for a book on bungalows. Note the stone chimney in the illustration. Guess what happens in the first major earthquake.
Isn't this a great ad? $500 is $10,993.52 USD 2007.