Technology

The business and culture of our digital lives,
from the L.A. Times

« Previous Post | Technology Home | Next Post »

Toyota Prius Plug-in, electric RAV4 showcased at Little Tokyo Design Week

July 15, 2011 |  9:59 am

Prius
Toyota’s eco-friendly autos are center stage at a Little Tokyo event this weekend showcasing new technologies and designs from Japan.

Visitors to the Little Tokyo Design Week area can peek inside the Prius Plug-in hybrid, the RAV4 EV battery-electric vehicle and the Hydrogen Fuel Cell Hybrid vehicle that are sitting in the plaza beside the Japanese American National Museum.

The Prius Plug-in will be able to run for 13 miles on power from its Lithium-ion battery, according to Toyota. More than 160 of the vehicles are already being driven in the U.S. as a demonstration program before sales start in earnest next year.

Toyota is working with Tesla on the electric RAV4, which is also expected to become available to buyers in 2012. Meanwhile, the automaker plans to spread more than 100 of its advanced fuel-cell vehicles around the country by 2013 through another demonstration program, with hopes of bringing the technology to market by 2015. 

The rest of the event, which lasts through Sunday, involves more than 15 steel storage containers acting as temporary exhibit space.

The Giant Robot retail chain has a makeshift gallery featuring products such as a “crunching dog” USB stick with a model canine doing sit-ups on the end. There’s a “Robot Box,” with various automatons and other machines. Representatives from USC, UCLA and SCI-Arc have their own boxes too.

Near the Geffen Contemporary at MOCA, there’s an extended garden set up on stilts with tomatoes, carrots and beans.

RELATED:

Toyota expands its Prius line

Toyota-Tesla plan to build electric RAV4 shows partnership is serious

Consumer Electronics Show: Robots, robots, everywhere!

-- Tiffany Hsu

Photo: A Toyota Prius Plug-In on display at the Frankfurt Auto Show in Frankfurt, Germany, in 2009. The model is being exhibited this weekend as part of Little Tokyo Design Week. Credit: Ferdinand Ostrop / Associated Press

Comments 

Advertisement










Video