The business and culture of our digital lives,
from the L.A. Times

Mind controlled apps hit the market

Mindreading Science fiction fans who have dreamed of having "the force" are in luck.

Two apps -- controlled and operated by mental power -- are now on sale in the Apple App Store from app developer MindGames in Iceland.

The Times previously reported on the mind-reading trend. The technology works using headsets that read brain waves and are essentially simplified and portable versions of electroencephalograph — or EEG — machines used in hospitals for decades to record brain activity.

One game app, dubbed W.I.L.D., rolled out last month for the iPhone and iPad for $4.99. By concentrating and relaxing, players navigate dream landscapes and complete tasks like putting out fires, bending spoons and creating galaxies "with the power of your mind,"  MindGames said in a statement.

The company's first app launched in December. Tug of Mind purports to train users how to relax under pressure. After uploading a headshot -- of an ex-boyfriend, say, or a mother-in-law -- the photo is transformed into an angry avatar that screams insults (you prerecord the message). The avatar starts smiling if the player remains calm; keep it up and the game is won. Price tag: $4.99.

Both games require a headset that reads brain waves, such as the Neurosky MindWave ($99.95) or the PLX XWave (price starts at $99.99).


Mind reading is on the market

Pandora's Android app gathers personal info, report says

Showyou brings a new vision of TV to the iPad

-- Shan Li

Photo: Demonstration of Tug of Mind app. Credit: MindGames via Apple App Store

Comments  ()


Recommended on Facebook


In Case You Missed It...


How to Reach Us

To pass on technology-related story tips, ideas and press releases, contact our reporters listed below.

To reach us by phone, call (213) 237-7163


Andrea Chang
Armand Emamdjomeh
Jessica Guynn
Jon Healey
W.J. Hennigan
Tiffany Hsu
Deborah Netburn
Nathan Olivarez-Giles
Alex Pham
David Sarno