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Google CEO Eric Schmidt discusses rationale for Chrome OS

July 9, 2009 |  6:42 pm

Google CEO

Google CEO Eric Schmidt, top left, and co-founders Larry Page, right, and Sergey Brin in 2004. Credit: Ben Margot / Associated Press.

Sun Valley, Idaho -- In one of his first public discussions since announcing plans to launch the Chrome OS operating system, Google Chief Executive Eric Schmidt said his Mountain View, Calif., company's decision was based on the belief that there "is an opportunity to build an operating system built around the ubiquity and power of the Internet."

Speaking to reporters at the annual Allen & Co. Sun Valley conference along with Google co-founder Larry Page, Schmidt said Chrome OS, which is designed to work with Google's Chrome Web browser, would be faster for consumers because it would boot up almost instantaneously. Page added that the "browser is a great way to do most things" and that Chrome OS will get the computer "out of the way."

Schmidt said that Page and Sergey Brin, Google's other co-founder, had been pushing to create an operating system for six years. "Previous attempts on the Web have had various problems.... They haven't been zippy enough," Schmidt said. "We think the technology is now there."

As for working with computer makers such as Dell, Toshiba and Hewlett-Packard, Schmidt declined to identify individual companies but said "everybody we have talked to is very excited about the plan.... Hopefully later this year we will see some announcements."

Although Chrome OS is clearly a shot across the bow of Microsoft, Schmidt declined to discuss whether Google's operating system is designed to compete with the Redmond, Wash., software giant.

Asked whether Google's ambitions may raise eyebrows with federal regulators, Schmidt answered that his company is "pro-consumer."

-- Joe Flint


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GOOGLISATION

The war is on.
It began some time ago, but now it is more evident than ever. CHROME OS emerges to fight against WINDOWS long hegemony.

90% of the computers around the planet use MICROSOFT WINDOWS. So, there is a lot to lose, and almost nothing to win for the Seattle giant.

The diversification towards the video games industry ( X-BOX ) has made that the Bill Gates company allocate resources to an area where SONY is the main owner. Although very lucrative, it is a very cost intensive strategy in a very cost intensive market. A market that needs continuous innovation and creativity. It is not like launching a software and lie on the bed while the bank account picks up the huge returns.

MS tried to launch a takeover bid on YAHOO!, to compete with GOOGLE wide portfolio: GOOGLE search engine,GMAIL, YOUTUBE, and now CHROME OS.

We should not forget that GOOGLE was a simple search engine, that following a purchase and I+D strategy achieved to control the internet area. Now, it decides to confront directly the WINDOWS power in a battle that seems to become really thrilling.

Analysts have been for a long time warning of a certain slow motion in the WINDOWS giant. It was not an agile company anymore. Looking back to APPLE great performance, struggling to compete with SONY videogames and platforms, and getting frightened with GOOGLE aggresive movements.

It is time to wake up !!!
The power of a distribution channel with more than 90% of the computers software in the world cannot be wasted and must be the starting point to take decisions in a really quick manner.

Media awarded Bill Gates as the god of the new era a long time ago... Now he has to show to the world that it was not all an oportunist and marketing operation...

Come on Bill !!!.... It is very good to be a philantropy manager, but do not let your followers down and take again the command of your space shuttle and start competing again !!!

Show the world you were not someone that copied McIntosh idea to become multimillionaire.

The American dreamt ... remember !!! ... but the real one !!!

Jose Luis Revilla Escudero
Chairman&CEO
WWShares, Inc
-Global Wealth Management-
www.worldwideshares.blogspot.com



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