GDC: Nintendo explains Miyamoto's method
Video games guru Shigeru Miyamoto, who created Nintendo's Wii Sports, Wii Fit, Mario and Donkey Kong, has a track record for doling out hit after hit. How does he do it?
At the Nintendo keynote during the Game Developer Conference in San Francisco today, Chief Executive Satoru Iwata shed some light on Miyamoto's methods:
As with all developers, Miyamoto develops a core concept for a game. But unlike many developers, he likes to watch people having fun. Whether it's gardening, sharing photos or playing music, Miyamoto tries to find out what makes things compelling or delightful.
Often, the 56-year-old game designer finds inspiration in the unlikeliest places. His idea for Wii Fit, which has sold more than 14 million units in less than a year, came from weighing himself on a bathroom scale. Pikmin, a GameCube title that recently relaunched on the Wii, was inspired by Miyamoto's love of gardening. And Nintendogs, one of the bestselling games for the company's hand-held DS console, came after he brought home a puppy and watched how his children played with it.
For Miyamoto, "ideas are everywhere," said Iwata.
The idea gets shaped into a game concept during what Miyamoto calls the prototyping stage, which can last up to two years. At this point, Miyamoto has a team of half a dozen developers working to create the game mechanics, through lots of trial and error.
When Miyamoto sees an acceptable prototype, only then does he present it to Iwata and discuss a timeframe. Then Nintendo deploys its armies of designers, artists and programmers to bring the game to life. When the game is closer to completion, Miyamoto launches onto the final stage, which Iwata calls "random employee kidnapping" at Nintendo.
"The victim is handed a controller and told to enjoy himself," Iwata explained. Miyamoto watches as the person plays the game, or tries to. He takes note of when they are delighted, frustrated or bored. He makes it a point never to provide directions, instead observing to see if any part of the game stumps players.
"If the game is not fun," Iwata said, "he sees it as a failure of the developers."
-- Alex Pham




That's the way game development should be. Working as hard as possible to make sure the game is good from the start and not just throwing a game out there only to try and make as much money as possible. The fact that Miyamoto studies the game testers as they play the games is a great idea, and should always be done. I would love to work for Miyamoto. Even if I had to start at the bottom. Just being able to say that you work for/with someone as genius, and obviously aware of his employees, fans, and customers would be great.
Posted by: Dave | March 26, 2009 at 05:59 AM
I like it.
The approach is practical and includes fun factor in the testing.
It's also interesting that he makes a rough draft of the game to focus on and develop the core mechanics.
Posted by: Humbird0 | March 27, 2009 at 09:11 AM
My friend Morgan is at the store right now getting it. She reserved it when she head about it and she says its amazing! She just texted me and she says she is in luv with it!
Posted by: Andrea | April 05, 2009 at 12:04 PM
I will admit I am not a Nintendo fan but this man is a genius. I personally don't like Nintendo because of its partial neglect for older gamers but i will say that Miyamoto's ability for finding and creating ideas is something that is needed in the video game industry right now.
Posted by: TheGman | April 08, 2009 at 06:32 PM