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Category: Super Bowl

A social media gauge of Super Bowl ad winners

So, how did the ads resonate on social media from the super-expensive Super Bowl spots this year? At $35 million for a 30-second spot, and considering the enormous production costs of most of the ads, you have to figure advertisers were looking for some bang for the buck.

One firm, ymarketing, ran a study of social media responses to the ads sandwiched in between the New York Giants’ 21-17 victory over the New England Patriots and came up with a social media scorecard of brands being advertised.

Using social media tools including Twitter, Facebook and YouTube, ymarketing's scoring system assigned football-related points based on how ads rated in terms of fans, followers, views, mentions, etc.

A few of the findings:

The No. 1 commercial in terms of YouTube viewership 48 hours after the game was … the VW Beetle ad, with 8,054,777 views.  

The No. 1 ad in terms of social reach, measuring the growth among blogs, Twitter, news and other tools was ... the M&M's ad.

And the overall Social Brand Scoreboard winner was ... the Chevrolet ads.

Interestingly, as of Friday, one video that has gotten more than 11 million views on YouTube was OK Go's Needing/Getting sound sensation, which is worth a watch and listen.

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CNN's Roland Martin to meet with GLAAD after tweets

RolandCNN commentator Roland Martin, who was suspended by the network Wednesday after tweeting homophobic remarks during the Super Bowl, has agreed to meet with GLAAD, the Gay and Lesbian Alliance Against Defamation.

On Sunday Martin tweeted: "If a dude at your Super Bowl party is hyped about David Beckham's H&M underwear ad, smack the ish out of him!"

In another Tweet, he wrote: "Who the hell was that New England Patriot they just showed in a head to toe pink suit? Oh, he needs a visit from #teamwhipdatass."

After Martin's Tweets, GLAAD immediately responded by posting an online petition calling for his dismissal. On Monday, the advocacy group added a video to the petition of an African American man being brutally attacked while people shout anti-gay slurs at the victim.

“For some people, this is what ‘smacking the ish out of them’ can look like,” GLAAD said.

The petition had more than 7,500 signatures by Wednesday.

In a statement released Wednesday, CNN called Martin's tweets "regrettable and offensive" and said that he would "not be appearing on our air for the time being."

The network did not say how long Martin's suspension would last.

Martin, who claims that he was bullied as a child, later apologized for his words and said that he does not advocate violence against gays.  He then posted to his Twitter account that he would meet with GLAAD.

"I look forward to meeting with GLAAD in the near future and having a productive dialogue," Martin tweeted.

The group tweeted back, "We look forward to a productive dialogue and to working together as well."

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GLAAD angry over CNN analyst Roland Martin's David Beckham tweet

GLAAD applauds NBA's decision to fine Kobe Bryant $100,000 for anti-gay slur

--Melissa Rohlin

Photo: Roland Martin. Credit: Haraz N. Ghanbari / Associated Press

Brandon Jacobs to Gisele Bundchen: 'Shut up'

Fabforum

New York Giants running back Brandon Jacobs, who apparently has time-traveled to this era from a less-enlightened time, knows a woman's place. And he's not afraid to tell supermodel Gisele Bundchen about it.

Bundchen defended her husband, New England quarterback Tom Brady, after Sunday's Super Bowl loss to the Giants, saying "You have to catch the ball when you’re supposed to catch the ball. My husband cannot ... throw the ball and catch the ball at the same time. I can’t believe they dropped the ball so many times."

Jacobs has the following advice for Bundchen.

"She just needs to continue to be cute and shut up," Jacobs told reporters at the Giants championship parade in Manhattan on Tuesday. I'm guessing he then belched, hiked up his pants and watched a "Married with Children" rerun.

Shockingly, a check of Jacobs' bio online shows him to be married. We'd call his wife for comment, but that would be unfair, as all she really should be doing is be cute and shut up.

By the way, Jacobs had a huge 37 yards rushing during the Super Bowl. Some advice for Jacobs: Shut up and gain some yards.

A wife defending her husband. Wow, what is this world coming to. Next thing you know, someone will be inventing fire and we won't have to live in caves all the time.

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Photo: Brandon Jacobs holds the Vince Lombardi Trophy at a rally to celebrate the New York Giants' Super Bowl victory in East Rutherford, N.J. on Wednesday. No word on whether Jacobs was silently wishing for the women in attendance to shut up and stop cheering. Credit: Jeff Zelevansky / Getty Images

 

Eli Manning or Kurt Warner: Who is more worthy of Hall of Fame?

Eli Manning, Kurt Warner

Eli Manning is probably getting tired of being compared to other quarterbacks (his brother, Tom Brady, other multiple Super Bowl winners, etc.) by now, but he can thank Kurt Warner for this one.

Or maybe he won't want to thank Warner -- not after hearing what his former New York Giants teammate had to say when asked during a radio interview if Manning should be considered a Hall of Fame quarterback now that he's won two Super Bowls.

"I fully disagree with that," said Warner, who went on to call the two-time Super Bowl MVP "extremely inconsistent."

Warner, who shared playing time with Manning in 2004, pointed out that some of Manning's career stats to this point aren't that impressive -- an 82 quarterback rating, 58% completion percentage and 16 or more interceptions in five of his eight NFL seasons.

"To me, those aren't Hall of Fame numbers, and by that I mean every time you step on the field you're a game changer, you're a difference maker," Warner said. "And I don't believe Eli Manning has been that guy until this year. I think this year is the first time in his career when he’s become that guy."

Similar discussions took place about Warner when he retired after the 2009 season -- and they are sure to heat up again when he is eligible for the Hall of Fame in 2015. Warner played in three Super Bowls -- winning one and being named that game's MVP -- and holds the top three spots for most single-game passing yards in Super Bowl history. He was also the league MVP twice.

Warner finished with better numbers than Manning (who is far from finished) in the categories he mentioned -- quarterback rating (93.7), completion percentage (65.5%) and years with 16 or more interceptions (three, although he threw 14 twice). But there were some pretty rough years between his glory days with the St. Louis Rams and Arizona Cardinals, so the words "extremely inconsistent" might apply to his career as well.

If you could put one of them in the Hall of Fame right now, who would it be -- Manning or Warner? Vote in the poll, then leave a comment explaining why you voted the way you did.

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-- Chuck Schilken

Photos, from left: Eli Manning hoists the Lombardi Trophy (Credit: Al Bello / Getty Images); Kurt Warner after winning the Super Bowl with the St. Louis Rams in 1999. (Roberto Schmidt / AFP)

Is New York Giants Coach Tom Coughlin a Hall of Famer?

Tom Coughlin

Writers from around the Tribune Co. discuss the Hall of Fame credentials for New York Giants Coach Tom Coughlin, who just won his second Super Bowl with the New York team. Check back throughout the day for more responses and join the discussion by voting in the poll and leaving a comment of your own.

Dan Pompei, Chicago Tribune

Now is not the time and place to determine if Tom Coughlin is a Hall of Fame coach. He still is coaching and could add, or even subtract, from his legacy. What’s more, there is a five-year waiting period before a retired candidate can be considered. That period helps put accomplishments in perspective. 

You can make an interesting case for Coughlin. His career compares well to Marv Levy, who is enshrined in Canton, Ohio. But you can make a case against him, too. Just winning two Super Bowls alone hasn’t been enough to get a coach in the Hall of Fame. Tom Flores, George Seifert and Bill Parcells all have won two Super Bowls and are not Hall of Famers.

If Coughlin can win a third Lombardi, however, he will have a resume that may be impossible to ignore.

Nick Fierro, Allentown Morning Call

Tom Coughlin is not only a Hall of Fame coach now, but he was before winning his second Super Bowl. His body of work has just been too good to omit, starting with his days as a college coach at Boston College, where in three seasons he returned it to the Top 20 and knocked off a No. 1 (Notre Dame) along the way.

He then took expansion Jacksonville to the AFC Championship Game in its second season of existence and again three seasons later, when they went 14-2. With the Giants, he taught Tiki Barber how to stop fumbling and Eli Manning how not to panic, among other famous tweaks.

Hall of Fame? Definitely!

Continue reading »

Eli Manning discusses Super Bowl with David Letterman [Video]

Eli Manning walked onto the stage of the "Late Show with David Letterman" on Monday night to a standing ovation while the band played "We Are the Champions." That's the kind of greeting you get in New York City when you've just led the Giants to their second Super Bowl championship in four years.

But even 24 hours or so after being named Super Bowl MVP for the second time during that span, Manning still had to endure a jab from the host about his youthful appearance. "It seems to me you've gotten younger since the last time I saw you," Letterman said.

Manning, 31, and the father of a baby girl, played right along. "I started shaving this past year," he answered.

The eight-year veteran quarterback also discussed the various post-Super Bowl celebrations he attended as well as some of the key plays from the Giants' 21-17 victory over the New England Patriots, including the game-winning touchdown.

Manning was in the middle of explaining why, at the last second, he instructed running back Ahmad Bradshaw not to score on that play when he was interrupted by an incredulous Letterman: "So wait a minute. You're handing him the ball and at the same time [telling him], 'Don't score?' "

Manning assured Letterman, "It worked out."

Letterman's funniest line came when describing Bradshaw awkwardly falling into the end zone while trying to prevent himself from scoring: "It looked like an old party gag, like someone had pulled the chair out from under him. 'Hey, why don't you have a seat?' Kaboom!"

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Mario Manningham or David Tyree: Who had better Super Bowl catch?

Mario Manningham made a spectacular catch of an Eli Manning pass late in the fourth quarter Sunday night to help set up the touchdown that gave the New York Giants a comeback victory over the New England Patriots in Super Bowl XLVI.

Sound kind of familiar? Well, just replace Manningham's name with David Tyree and change the Roman numeral to XLII and you have a description of what took place four years ago in the NFL's title game.

Back then, the Giants were a plucky wild-card team looking to prevent the mighty Patriots from becoming the first 19-0 team in league history. After starting their final drive down 14-10 with 2:39 remaining, the Giants faced third and five from their 44.

Manning scrambled out of what appeared to be a sure sack and launched the ball downfield to a leaping Tyree, who somehow managed to catch the ball against his helmet while fighting off defender Rodney Harrison on the way to the ground. The 32-yard gain set New York up for the game-winning touchdown with 35 seconds remaining.

This year, the Giants were looking for a third straight win over New England, after a regular-season victory back in November. Down, 17-15, with 3:36 remaining, Manning threw a pinpoint pass into double coverage and Manningham tiptoed the sideline to pull in the catch while somehow remaining inbounds. The 38-yard gain set up the game-winning touchdown with 57 seconds remaining.

Both catches were huge and both are sure to be remembered among the best ever in Super Bowl history. Which do you think was the better catch? Vote, then leave a comment explaining why you voted the way you did.

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Super Bowl: Eli Manning says he told Ahmad Bradshaw not to score

Eli Manning says he told Ahmad Bradshaw not to score

Eli Manning said Monday that he was yelling the same thing at teammate Ahmad Bradshaw as many New York Giants fans surely were screaming at their TV sets before the Super Bowl-winning touchdown:

"Don't score! Don't score!"

The Giants trailed, 17-15, with just over a minute left in the game but had the ball at the New England Patriots' 7-yard line. A touchdown would give the Giants the lead -- but scoring quickly would also give Patriots quarterback Tom Brady plenty of time to engineer a comeback drive, which is why the New England defense gave Bradshaw a clear path to the end zone.

"As I'm handing the ball off I saw that their defensive line was just standing up and not rushing and I start yelling not to score," Manning said. "Maybe you can get down to the six-inch line, make them use their last time out and then try to score on third down, hopefully score a touchdown to give yourself a bigger lead -– a four-point lead. And take it from there."

Manning added: "I just yelled, 'Don't score, don't score.' And obviously he heard me, he thought about it. I know it's tough for a running back to see a big hole right there going in for a touchdown. I think something almost must have been in the top of his head like, 'This is a little bit too good to be true.' But I'm yelling and he obviously heard me and he thought about going down but he didn't know what to do and he thought, 'I've got a touchdown, I'll take it.' And I'm glad he did."

Bradshaw said on ESPN Radio's "Mike and Mike In the Morning" that he did hear his quarterback yell, "Don't score! Don't score!" as he received the handoff and actually tried to follow the advice. But by the time he processed everything that was going on, Bradshaw said, it was too late.

"I tried to go down and declare myself down, but my momentum just took me into the end zone," he said.

Of course, everything turned out fine for the Giants, who prevented New England from scoring on its final drive and claimed a 21-17 victory.

"Looking back, we did the right thing," Manning said. "I think you have to score a touchdown under the circumstances."

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Photo: New York Giants running back Ahmad Bradshaw tries to stop himself before falling into the end zone for what turned out to be the game-winning touchdown in Super Bowl XLVI. Credit: Lionel Hahn / Abaca Press

Super Bowl: Wes Welker shouldn't feel so bad about dropped pass

Wes Welker

Patriots receiver Wes Welker feels bad about his dropped pass toward the end of Super Bowl XLVI on Sunday night -- really, really bad.

“It comes to the biggest moment of my life and I don’t come up with it," a devastated Welker said after New England's 21-17 loss to the New York Giants. "It hit me right in the hands. I mean, it’s a play I never drop, I always make. The most critical situation and I let the team down.”

There's no doubt it would have made life easier for the Patriots if Welker had held on to the 24-yard pass from Tom Brady to the New York 20-yard line with about four minutes remaining in the game and the Patriots clinging to a 17-15 lead.

But it wasn't a perfect pass from Brady -- catchable, yes, but not perfect.

And it's not like Welker dropped a pass that would have made the difference in the final score ... like former Dallas receiver Jackie Smith, who had a sure touchdown pass bounce off his chest in the end zone during Super Bowl XIII. The Cowboys wound up losing that game to the Pittsburgh Steelers, 35-31.

Plus, the Patriots still had ample opportunity to win the game following Welker's mistake ... unlike the Buffalo Bills, who lost to the Giants in Super Bowl XXV after kicker Scott Norwood missed a 47-yard field goal on the final play of the game.

And if none of that makes Welker feel any better, he can take comfort in the fact that he won't even be remembered as the biggest goat in Boston sports history. That distinction still -- and probably always will -- belongs to Bill Buckner.

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Photo: New England's Wes Welker agonizes after failing to catch a crucial pass late in Super Bowl XLVI. Credit: Elise Amendola / Associated Press

Super Bowl: Gisele Bundchen (Mrs. Tom Brady) blasts receivers

Tom Brady wasn't to blame for the New England Patriots' loss to the New York Giants in the Super Bowl. Instead it was Wes Welker and the other receivers, who could not hold on to Brady's perfectly thrown passes Sunday night.

That's basically what Brady's wife, supermodel Gisele Bundchen, angrily told reporters while being heckled by a bunch of New York Giants fans following the game. As she was making her way to meet her husband after the 21-17 defeat, Bundchen responded to such taunts as "Eli rules!" by saying:

“You have to catch the ball when you’re supposed to catch the ball. My husband cannot ... throw the ball and catch the ball at the same time. I can’t believe they dropped the ball so many times.”

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Wes Welker basically agreed with Bundchen's assessment, at least when it came to his own dropped pass on the New York 20 that could have helped New England hold on to a 17-15 lead with about four minutes remaining.

"It hit me right in the hands," said Welker, who dropped only five passes all season. "I've made that play 1,000 times in practice ... then the one time I don't come up with it is here?"

Unlike his wife, Brady took the high road after the game, insisting repeatedly that football is a team game.

"We all wish we could have done a bit more,” Brady said. “That's what it comes to in football. It always comes down to one or two plays. If you make them you're celebrating. If you don't, you don't sleep for a week.”

And he still had nothing but praise for Welker.

"He's a hell of a player," Brady said. "I'll keep throwing the ball to him for as long as I possibly can.”

Say what you want about Brady, but he knows how to handle a tough loss. Now if only his wife can figure out how to do it too.

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Is Eli Manning the NFL's best quarterback? [Poll]

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Super Bowl 2012: Is Eli Manning the NFL's best quarterback? [Poll]

 

Eli Manning is now a two-time Super Bowl champion as well as a two-time Super Bowl MVP. So is he best quarterback in the NFL right now?


Eli Manning is now a two-time Super Bowl champion as well as a two-time Super Bowl MVP. In both games, the New York Giants quarterback led a drive filled with spectacular plays that culminated in the game-winning score with less than a minute remaining.

All that combined with the breakthrough year he had statistically leads one to wonder: Is Manning the best quarterback in the NFL right now? Kind of depends on how you look at it.

Of all the active quarterbacks, only New England's Tom Brady has more Super Bowl rings (three), but he is now 0-2 against Manning and the Giants in the Super Bowl and 1-3 overall, including a 24-20 loss back in November. This year, Brady threw for 5,235 yards (second-best all-time), 39 touchdowns and 12 interceptions. Manning had his best year with 4,933 yards, 29 touchdowns and 16 interceptions.

Pittsburgh's Ben Roethlisberger has been in the league the same number of years as Manning (eight) and the two players have two championships each, although the Steelers quarterback has made one more Super Bowl appearance. Their career statistics are similar -- Manning has thrown for 27,579 yards with 185 touchdowns and 129 interceptions, Roethlisberger 26,579 yards with 165 touchdowns and 100 interceptions.

Green Bay's Aaron Rodgers, New Orleans' Drew Brees and Indianapolis' Peyton Manning (when healthy) have all put up better numbers than Eli Manning, who also has no regular-season MVPs to Rodgers' one from this year and Peyton's four overall. But Eli has twice as many Super Bowl rings as each of those quarterbacks.

What do you think? Vote in the poll, then leave a comment explaining why you voted the way you did.

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-- Chuck Schilken

Photo: Eli Manning. Credit: Al Bello / Getty Images

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