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UCLA basketball: Bruins holding 'Blue Out, Sell Out' for final game of the season at Pauley Pavilion

February 18, 2011 |  6:14 am

Some might say they're selling out, all right.

UCLA is holding a "Blue Out, Sell Out" event for the Bruins' final home game Feb. 26 against Pacific 10 Conference-leading Arizona in a not-so-subtle attempt to bolster attendance.

Fans are encouraged to wear blue and will have a chance to take a photo on John & Nell Wooden Court after the game. It will be the last game played at Pauley Pavilion (barring a total collapse and appearance in the National Invitational Tournament) before interior renovations force the Bruins to play their home games elsewhere next season.

UCLA will honor the 1971 team, celebrating the 40th anniversary of its NCAA championship, at halftime.

Selling out the game might be tough. The Bruins are averaging 7,475 fans this season at 12,819-seat Pauley Pavilion, with a season-high 10,419 showing up for a 64-50 victory over USC earlier this month.

-- Ben Bolch