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Super Bowl commercials meet the recession

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Nowadays, it seems everyone is downsizing. Even those beloved Super Bowl commercials.

Beer company, MillerCoors, figured $3 million for a 30-second spot during the big game was a hefty price to pay for its ‘great value’ beer, so it found an alternative: run a one-second ad instead.

The blink-of-an-eye commercials will feature actor Windell Middlebrooks, who is already the Miller High Life deliveryman in ads. Some of the one-second commercials will air across the nation beginning Jan. 26, but one will debut during the Super Bowl on Feb. 1.

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Those with sharp eyes, or unaffected by alcohol, will spot them. If not, you can just sit at your computer and watch some of the classics.

-- James Wagner

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