NFL reaching farther with its Super Bowl packages
The NFL knows how to wring money out of the Super Bowl. The top price for a ticket at Super Bowl XLIII in Tampa, Fla., on Feb. 1, for example, will be $1,000 -- up from $900 last year.
But the NFL, along with the NCAA (Final Four) and other organization with a hot ticket, know that they can leverage the value of those admissions by incorporating them into pricey travel packages. And, even though it's the National Football League, the NFL is marketing its travel packages internationally, according to Bloomberg News.
The NFL is extending its marketing pitch -- or should that be pass? -- to corporate clients in Canada, Japan, the U.S. and Mexico.
Here's how the league describes its offers at NFL On Location:
Want to motivate and reward your teams most valuable players? ... Only NFL On Location can provide exclusive corporate hospitality within Raymond James Stadium and only NFL On Location provides you with the confidence of working directly with the NFL!
The most expensive of the eight Super Bowl packages (they're color-coded and range from "orange" to "platinum") costs $10,599. That gets the lucky fan a single room, up-close parking, a sideline seat and pre- and post-game parties.
Not to mention the "Official NFL Super Bowl XLIII gift. Operators are standing by. Last season, the NFL packages sold out.
-- Debbie Goffa and Greg Johnson
Photo: Super Bowl XXXV was played at Raymond James Stadium, after which Baltimore Ravens head coach Brian Billick hoisted the Vince Lombardi trophy after the Ravens beat the New York Giants, 34-7. Credit: Elise Amendola / Associated Press