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Latin Grammys: Red, um, green carpet arrivals at Mandalay Bay

November 10, 2011 |  5:30 pm

Latin Grammys
And the big winner of the Latin Grammy Awards is — the new arrival carpet!

As the musical royalty of the Spanish- and Portuguese-speaking worlds, among them Romeo Santos and Paula Fernandes, pulled up in limos and SUVs at the Mandalay Bay hotel in Las Vegas for the 12th annual ceremony, the Univision announcers couldn't stop talking about the new arrival carpet.

Rather than the usual shade of fire-engine red, the carpet is a shade of blue-green that looks swell as the backdrop for several gigantic logos of Heineken beer, which happens to be one of the evening's sponsors. The carpet has been getting so much attention from Univision that it almost upstaged the backless, nearly abdomen-less dress that actress-singer Adrienne Bailon was wearing. Bailon is presenting the award for best rock album.

The other word on everyone's lips is orgullo, pride. After decades of being swallowed up in the regular Grammy Awards, the 12-year-old Latin Grammys have established an identity of their own, and the pride that Latino and Latin American artists feel about having a show of their own is genuine.


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Photo: Members of Venezuelan music group La Vida Boheme and U.S. singer-actress D'Manti arrive for the Latin Grammy Awards. Credit: Mike Nelson / EPA