A bit-sized Britney: Pop singer takes the Twitter approach to promotion
A total of 15 seconds of Britney Spears' "3" were released online today, all in easy-to-digest 5-second clips. It's a tease for a song that is -- for all intents and purposes -- a tease itself.
The whole shebang will debut tomorrow. Yet you'll probably be able to tell if you want to seek it out based on the little morsel above.
A commercial in 140 characters or less, Spears has attempted to turn the release of her new clip into a three-day Twitter-fueled event. Yesterday, the artist dropped three photos from the video online.
She's taking advantage of her status as the pop music queen of Twitter. With 3.6 million followers, Spears is significantly out in front of any other artist on Twitter, according to data from Big Champagne. For those keeping track of figures that largely can't yet be monetized, John Mayer is a distant second, with about 2.5 million followers.
--Todd Martens
Related: Britney Spears' '3': Odd lyrics, but a production seduction









AMEIIIIIIIIIIIIIIIIIIIIII O VIDEOOOOOOOO
LINDOOOOOOOOOOOO
Posted by: ALEXANDRE XANDYHSTAR | October 30, 2009 at 04:12 PM
Congratulations Britney !! You have always been my number 1 singer. Thank you for bringing so much soul to the world. You rock !! :D
Posted by: Holly | October 30, 2009 at 04:15 PM
LOV IT GRAT VIDEO
WOW
BRIT LOV 3jh
Posted by: jhon | October 30, 2009 at 05:55 PM
Great video, catchy song, and Britney is more beautiful than ever. No one deserves success more. I'm very happy for her and her family.
Posted by: Christina Luft | October 30, 2009 at 08:12 PM
Great video. Catchy song, and one hard-working beautiful Mommy. It's nice to see something positive come out of life. Britney Spears brightens up anyone's day with her charismatic smile.
Posted by: Christina Luft | October 30, 2009 at 08:16 PM
i love the video! :)
Posted by: nazcar (N-Designs) | October 30, 2009 at 09:07 PM
way to go brit :D
Posted by: ali | October 31, 2009 at 06:48 AM
You're the best!! RUSSIA LOVES YOU
Posted by: ДИАНА1 | October 31, 2009 at 09:34 AM
Two Words: POP GODDESS !
Posted by: Kiiddy | October 31, 2009 at 10:20 AM
pop queen that is!
Posted by: milos | October 31, 2009 at 02:10 PM
Britney deserves all the praise that she gets. She makes her fans happy and keeps giving us what we want. LOVE YOU BRIT!!!
Posted by: Ikillthelights | October 31, 2009 at 10:47 PM
great britney is always amazing!
Posted by: samy | November 01, 2009 at 01:22 AM
great video, great song, it's britney, and you know it can't get any better than that. THE POP OF QUEEN is strikking us again with the most amazing music in the world!
thanks britney so much, we love you forever!!
Posted by: momo | November 01, 2009 at 07:10 AM
THERE IS ABSOLUTELY NO DOUBT THAT "3" IS THE PINNACLE -----SO FAR------OF BRITNEY'S VIDEO REIGN, AND, SIMPLY PUT, IT IS PERFECTION. NO ELABORATE SPECIAL DIGITAL EFFECTS, UNNEEDED STORYLINE, OR TOO MANY SOULS, THE POINT HERE IS BRITNEY SPEARS. DANCING SINGING MOVING , POSING......THAT IS WHAT THE COLLECTIVE WORLD WANTS, AND THIS VID DIRECTOR DELIVERS IN NO UNCERTAIN TERMS, MY GOD! BRIT IN THE WHITE LEOTARD AND FANTABULOUS SUNGLASSES IS WORTH THE VIEW ALONE! THE CONFIRMATION IS TRULY IN: BRITNEY IS THE LEGEND/EMPRESS/PRINCESS/ AND QUEEN OF THE POP MUSIC UNIVERSE. SHE MAKES GAY MEN---MYSELF INCLUDED----WANT TO BE STRAIGHT. WOW! NOT ONLY HAS BRIT DONE IT AGAIN.....SHE'S ON MT. EVEREST! PLEASE, BRIT, CONTINUE TO " GIVE US MORE.
Posted by: LOUIS WETZEL | November 01, 2009 at 09:24 AM
This video is verry special, i liked verry much, congratulations Britney :D
Posted by: Augusto | November 01, 2009 at 01:03 PM
AMAZING FAN MADE VIDEO
http://www.youtube.com/watch?v=0h8E6JbVJAc
Posted by: AndreasZone | November 01, 2009 at 05:29 PM
i love you britney my fã
Posted by: rachel de sá | November 02, 2009 at 01:51 PM
awesome! this just proves she is and always will be on top!
Posted by: Tinkers86 | November 02, 2009 at 01:54 PM
G R E A T !
Best greetings from Germany
Posted by: Jennifer Link Photography | November 02, 2009 at 02:19 PM
to be britney spears is every girls dream
Posted by: Bhavna | November 02, 2009 at 03:23 PM
brit the 3 video is FIERCE!!!!
Posted by: A.j. | November 02, 2009 at 06:34 PM
HI FROM HOLLAND!
IN CONTRARY TO THE LAST 2, 3 VIDEOS OF BRITNEY WHICH I THOUGHT WERE A BIT CHILDISH AND BLAND, I THINK THIS VIDEO IS MUCH MORE ADULT AND GROWN UP, THATS WHY I LOVE IT. IT PROBABLY SUITS HER MORE...
AND OFCOURSE IS SO BEAUTIFULL EXACTLY AS PEOPLE LIKE TO SEE HER, DANCING !!!
AND THE SONG IS IT ABOUT HAVING , UHHHH, A .....
Posted by: tjitske | November 04, 2009 at 07:07 PM