HARD Haunted Mansion finds new location, expands to two days
After more than 18,000 concertgoers discovered that the Forum was not the ideal locale for an electro-powered dance party at the semi-disastrous HARD Summer party, promoter Gary Richards and the HARD team have announced the long-awaited details for the upcoming Halloween event.
The 2009 HARD Haunted Mansion party is now set for the Shrine in Los Angeles, and has expanded into a two-day event beginning Oct. 30 and continuing on Halloween. The Shrine was actually the location of the HARD Summer event in 2008, which featured N.E.R.D, Spank Rock and Amanda Blank.
The Friday night line-up is topped by controversial dance music upstart Deadmau5, alongside 2 Many DJs, DJ A-Trak, the Bloody Beetroots and more.
Halloween brings out even bigger guns, with a DJ set from Justice headlining the night. Other top-billed acts include a DJ set from Basement Jaxx, Crookers, Modeselektor and Major Lazer, Diplo and Switch's mutant reggae dance act. One of Coachella 2009’s live dance band standouts, Buraka Som Sistema (pictured above), will also perform on Saturday.
This shift of venue will put the HARD Haunted Mansion literally next door to the 12th annual L.A. Halloween dance party event Monster Massive, which takes place Oct. 31 at the nearby Sports Arena. That event will feature more traditional superstar DJs such as Sasha, Armin van Buuren and Pete Tong, plus the Canadian death-disco duo Crystal Castles, which has played multiple HARD events, and was scheduled to perform at the aborted HARD Summer party.-- Scott T. Sterling
Photo: Buraka Som Sistema at Coachella 2009. Credit: Spencer Weiner