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Word of Mouth: Demolition derby at the Thanksgiving box office [video]

November 17, 2011 |  3:49 pm

It's one of the busiest moviegoing weekends of the year. And this Thanksgiving could also be one of the ugliest.

No fewer than three PG-rated movies will be released Wednesday, and because all of them are pursuing the same basic audience — parents and their kids — it's likely there will be a bit of show business cannibalization. In this week's Word of Mouth column, John Horn looks at the opportunities for and challenges facing the three movies — "Hugo," "The Muppets" and "Arthur Christmas."

The movies not only have to compete against one another but also the second weekend for the latest "Twilight" sequel and "Happy Feet Two." Like a big Thanksgiving meal, perhaps there will be enough to go around for everyone.


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