The greening of corporate America--meet the eco-officers

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Move over, COOs and CFOs. Sustainability officers are joining executive ranks at a growing number of companies, Tiffany Hsu writes.

As companies grapple with climate change, try to attract eco-conscious customers and develop alternative energy agendas while complying with regulations, these new green executives are playing a bigger role.

Sustainability officers and green supervisors, some say, are successors to the diversity managers and innovation specialists of the 1990s -- with their focus equal parts corporate responsibility, public relations and profit.

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