Alhambra man tries to claim his piece of 'Linsanity'
An Alhambra man is trying to get in on the excitement surrounding New York Knicks star Jeremy Lin.
Yenchin Chang has become the first person to file a trademark application for the term "LINsanity," which popped up as a catchphrase and Twitter hashtag after Lin's spectacular performance in guiding the Knicks to a recent winning streak.
On Feb. 7, Chang filed for a trademark on the term so that it could be used on T-shirts, hats, headbands, hoodies and any other piece of apparel on which it could be emblazoned.
Two others have filed to trademark the term: Andrew Slayton of Los Altos, Calif., filed on Feb. 9 (he has filed for "Linsanity"); and a Washington lawyer, on Feb. 13, filed on behalf of Jeremy Lin (the variation: "LINSANITY").
Although lawyers say Chang won't likely be able to cash in on Linsanity, the 35-year-old says he wants to support another Taiwanese American.
"I wanted to be a part of the excitement," Chang told Bloomberg News. "I'm very proud of Jeremy."
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-- Rick Rojas
Photo: Jeremy Lin drives past Isaiah Thomas of the Sacramento Kings. Credit: Chris Trotman / Getty Images
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