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Alhambra man tries to claim his piece of 'Linsanity'

February 18, 2012 | 11:39 am

Jeremy Lin
An Alhambra man is trying to get in on the excitement surrounding New York Knicks star Jeremy Lin.

Yenchin Chang has become the first person to file a trademark application for the term "LINsanity," which popped up as a catchphrase and Twitter hashtag after Lin's spectacular performance in guiding the Knicks to a recent winning streak.

On Feb. 7, Chang filed for a trademark on the term so that it could be used on T-shirts, hats, headbands, hoodies and any other piece of apparel on which it could be emblazoned.

PHOTOS: Absolute Lin-sanity

Two others have filed to trademark the term: Andrew Slayton of Los Altos, Calif., filed on Feb. 9 (he has filed for "Linsanity"); and a Washington lawyer, on Feb. 13, filed on behalf of Jeremy Lin (the variation: "LINSANITY").

Although lawyers say Chang won't likely be able to cash in on Linsanity, the 35-year-old says he wants to support another Taiwanese American.

"I wanted to be a part of the excitement," Chang told Bloomberg News. "I'm very proud of Jeremy."


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-- Rick Rojas

Photo: Jeremy Lin drives past Isaiah Thomas of the Sacramento Kings. Credit: Chris Trotman / Getty Images