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Surf shop apologizes for Martin Luther King Jr. day 'black products' sale

BAD JOKE: An Orange County surf shop issued an apology for a Martin Luther King Jr. day sales promotion that some considered offensive. NBC4 say the owners vow to be more "careful" in the future:

The sale featured a digitally altered ad showing the civil rights leader in a wet suit. The Thalia Surf Shop online advertisement titled "Respect'' slashed 20 percent off black-colored products, such as wet suits and T-shirts. Monday's promotion also showed a likeness of King in a wet suit holding a surfboard. "In no way did we intend to hurt or offend anyone. For those that took offense or disrespect we truly are sorry."

Linking LAROAD REDESIGN: Streetsblog Los Angeles reports that Venice's roads might be reduced to two lanes for cars, while adding in space for a turn lane and bike lanes.

VENICE STYLE: This Venice house look horrid, but it's for charity. (Curbed LA)

BOOK WATCH: A data analyst at California Watch takes Google's Ngram Viewer, an application that graphs how often certain phrases have occurred in 15 million books, for a California spin. 

LIGHTS, ACTION: Hollywood filmmakers turn to a camera shop in North Hollywood for film and digital equipment to customize, run over, drown and ignite. (Daily News)


WEIGHT-LOSS TRAGEDY: A family wants answers after Lawndale woman dies during weight-loss surgery. (KTLA)

-- Soo Oh

Comments () | Archives (8)

Oh give me a friggin' break.
I'm black and I didn't find it offensive.
Hell, I would have gone there to buy some on sale stuff if I had known about it.

Dr. King might have gotten a kick out of this stunt. With respect to the man's tremendous legacy, I think the Times has made this non-story into something to create another "headline". Shameful.

Oh please there is no issues with that type of advertisement. When they have presidents sales all Washington and Lincoln are dressed up in all types of outfits. White people stop the apologies, no need to say you are sorry! I watched Mo'Nique, who is an American comedienne say some horrible things about Martin Luther King during Shaq's comedy special and the mostly all black auidence was rolling over in laughter. I was pissed! Yes, I am black man. So listen up white folks... STOP APOLOGIZING. SOME BLACKS, NOT ALL, JUST PICK AND CHOSE WHAT TO GET OUTRAGED OVER. I GUESS IT IS COOL TO DEMEAN MARTIN LUTHER KING AS LONG AS YOU BLACK. OH BUT IF YOU ARE WHITE ITS TIME TO CALL JESSE OR REV. AL! OH PLEASE STOP!

@Russell im black and do find it offensive. what next? u allow this crap amd it will be open season. black clothes on sale? give me a break. not funny at all. FAIL!!!

.....way too sensitive about all of this kind of innocent thing. People are mighty tired of it all.....I bet most would admit it is so (in private).

Who really cares? If know why we commemorate "Dr. Martin Luther King, Jr", then you understand why some individuals stoop to such levels to get attention (and little free advertistment). Don't be offended, all is well.

Who were the surgeon and assistant surgeons...Provide some names...

Can you provide me the names for surgeon and assistant surgeons ?


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