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Century City hotel, condemned by owner, good enough for gala

May 14, 2009 |  8:22 am


The Century City Chamber of Commerce is revved up to celebrate the 50th anniversary of the inception of the "city within a city" tonight with a Golden Gala Dinner Dance.

Starting at 6 p.m., guests will gather at the Hyatt Regency Century Plaza on Avenue of the Stars. The hotel recently made the National Trust for Historic Preservation's list of the country's 11 most endangered historic places.

Michael Rosenfeld's Next Century Associates, along with a unit of D.E. Shaw Group, bought the hotel a year ago and in December revealed plans to raze it and erect a complex including two 600-foot towers. Although Rosenfeld called the hotel "a jewel in my hometown" when he bought it last May, he said it does not warrant designation as a landmark.

Next Century is the gala's premiere sponsor.

Officials with the Los Angeles Conservancy, which is leading an effort to save the hotel from demolition, released a snarky statement Wednesday titled: "Next Century Associates sponsors celebration of Century City's history at Century Plaza hotel, target of planned demolition. Irony rises to new level."

Rosenfeld could not be reached for comment.

--Martha Groves