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NYT versus LAT: The magazine logo smackdown

1:42 PM | September 10, 2008

La_2Is this any less silly a feud than the other L.A.-versus-N.Y. feuds we've loved over the decades? (As Angelenos, we have a list of great places around the city for bagels, pizza, books, "culture," nightlife etc...) As you know, The Times (with some controversy) launched a new Sunday magazine with the the logo "LA" in fancy Old English-style type. This got the attention of the other Times, which publishes a magazine called "T" (also with a logo using the fancy Old English-style type). It prompted this posting on the T magazine blog:

West Coast magazines have bitten our style before. And last weekend a rival New York newspaper introduced a glossy that people have attempted to compare to T (as if). Now this: the newly made-over Los Angeles Times Magazine has arrived, and we've got to say that the logo looks awfully familiar. (Rip Georges, the magazine's creative director, says any resemblance is "utterly coincidental" -- he's more inspired by Mister Cartoon's tattoos than T.) Fair enough, but we'll still take it as a compliment.

LA? Mmm. Isn't there another magazine that goes by that name?

--Shelby Grad

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