Inside The Blog: So Everybody Loves Kal; Why is That News?
If you haven't been following the saga of Atlanta mortgage originator Kal Wayman, this item is not for you. For those playing catch-up, we criticized Kal's over-the-top, sex-drenched TV ad as inappropriate to the serious business of mortgages, and then dozens of Kal's friends and clients rushed to his defense in the "comments" section of this blog.
Which raised a number of questions -- Why did we publish so many promotional comments about Kal? Didn't all those supportive comments add up to free advertising? And how do we know Kal himself wasn't sitting there at a keyboard, sending one love letter after another to himself?
That's what one regular reader asked tonight: "Have you checked the IP addresses of all the Kal fanboys to be sure it isn't Kal himself spamming the blog?"
I'll deal with that issue first, and then the others. First of all, comments are moderated, in the sense that I try to keep profanity and personal attacks off the blog. So I had seen all the comments. Sheepishly, I went back and checked IP addresses of all 48 comments, and found only two that were suspicious -- different names, same IP address. So it appears Kal really does have that many friends.








