NBC News to begin publishing e-books
NBC News will launch NBC Publishing, the company announced Monday, using its own television assets as a starting point for e-books. NBC Publishing will begin as a digital-only publisher; although the title of its first e-book is not yet announced, the company says it will be released in February.
NBC v-p Michael Fabiano has been appointed general manager of NBC Publishing and the company has hired two publishing veterans to lead its new efforts: Peter Costanzo, previously with F+W Media and Perseus Books Group, has been named creative director, and Brian Perrin, most recently with Rodale, has been named director of digital development....
In addition to using the various NBC News units (Today, NBC Nightly News, Dateline, Peacock Productions, and NBCs archives), NBC Publishing will have the ability to create works derived from other divisions of NBCUniversal, such as NBC Sports, Universal Pictures, and Telemundo. E-books will be based on current events, documentaries, trends, biographies, and profiles.
NBC Publishing plans to release about 30 titles each year. They will be released as text e-books and enhanced e-books that include multimedia that can be seen on tablets like the iPad and Kindle Fire. "As the tablet and e-reader markets continue to expand exponentially, and as the definition of 'what is a 'book?' evolves, we see opportunities to bring readers a unique and immersive content experience," said NBC News SVP Cheryl Gould. "This business enables NBC to use video, audio, and current programming in creative new ways."
-- Carolyn Kellogg
Photo: The NBC logo displayed in Burbank, 2003. Credit: Getty Images