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‘Pride & Prejudice & Zombies’ — there’s an app for that

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The people who brought you ‘Pride & Prejudice & Zombies’ have launched ‘Pride & Prejudice & Zombies: The Interactive Book App’ just in time for Halloween.

The download is available for iPads and iPhones at an introductory price of $4.99. A version for Android tablets is expected soon.

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Quirk Books kicked off the classic literature mashup bonanza in 2009 with ‘Pride & Prejudice & Zombies,’ which became a surprise bestseller. The publisher followed up with more of the same, with ‘Sense & Sensibility & Sea Monsters,’ ‘Android Karenina’ and ‘The Meowmorphosis.’ What would Jane Austen, Leo Tolstoy and Fanz Kafka think? Their books and others in the public domain are fair game, so the market was soon flooded with books like the ‘The Undead World of Oz’ and ‘Adventures of Huckleberry Finn and Zombie Jim.’

But ‘Pride & Prejudice & Zombies’ started it all. Its interactive edition has Jane Austen’s original version when your device is facing one way; flip it around and it’s zombified. ‘The people in Austen’s books are kind of like zombies,’ zombify-ing co-author Seth Grahame-Smith told The Times the day of the book’s release. ‘No matter what’s going on around them in the world, they live in this bubble of privilege. The same thing is true of the people in this book, although it’s much more absurd.’

The app’s zombie elements include hundreds of illustrations, motion graphics, music and sound effects (squish). It was created by PadWorx Digital Media, which won a 2010 Publishing Innovations award for its ebook version of Bram Stoker’s ‘Dracula.’ A trailer for ‘Pride & Prejudice & Zombies: The Interactive Book App’ is after the jump.

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On the day of its release, author Seth Grahame-Smith talks ‘Pride & Prejudice & Zombies’

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— Carolyn Kellogg

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