H&M wants you to dress like the girl with the dragon tattoo
Costume designer Trish Summerville, who created the outfits worn by the character Lisbeth Salander in the upcoming film adaptation of "The Girl With the Dragon Tattoo," has created a new line based on that look for H&M. The 30-piece look is gothy and gritty; it's going to hit 175 stores worldwide Dec. 14, a week before the movie's release date.
In a video announcing the collection, H&M creative director Donald Schneider explained the motivation behind it. "We sat together and said, 'Why don't we do something? We are Swedish, this movie has a lot to do with Sweden, which is unusual for Hollywood."
Siteg Larsson was Swedish too. The author of "The Girl with the Dragon Tattoo" was a Swedish journalist who died after finishing two sequels to the popular thriller. Now known as the Millennium trilogy, it is a massive international bestseller. His survivors, a longtime girlfriend and members of Larsson family, are in a dispute over his estate. Both parties have indicated that they may have materials written by Larsson for additional books starring Lisbeth Salander.
In the film, Salander is played by Rooney Mara, who recently appeared in "The Social Network." When W magazine ran a photo spread of Mara made over for her role as the fierce computer hacker, director David Fincher said, "Lisbeth is the goth Pippi [Longstocking]."
And come December, the streets can be filled with hundreds of others. Would Stieg Larsson have approved?
-- Carolyn Kellogg
Photo: Trish Summerville, third from left, and the H&M clothes based on her costume designs for the upcoming film adaptation of "The Girl With the Dragon Tattoo." Credit: H&M