Marc Jacobs is opening a bookstore

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Fashion designer Marc Jacobs will open a bookstore in the West Village, reports Racked, the fashion blog of New York Magazine. This week, gold-leaf signage went up in the window of Jacobs’ new space at 400 Bleecker St. reading, ‘A bookstore will be opening here -- Winter 2010.’ It looks like the designer is really planning to stock books instead of baubles and breeches.

Last year, Jacobs displaced the 20-year-old Biography Bookshop at the 400 Bleecker St. location to add another store -- his sixth in the West Village. Biography reopened down the street as the broader-interested bookbook, leaving a bookstore-like interior behind at 400 Bleecker. Maybe that’s inspired Jacobs to open a bookstore of his own, rumored by one fashion maven to be called Book Marc.

-- Carolyn Kellogg