Loc Phan, a 74-year-old Asian man, was beaten and died Monday, Dec. 7, in the 700 block of Pacific Coast Highway in Long Beach, authorities said.
Long Beach police responded to a call about trouble at a business about 3:15 p.m. When they arrived at "Reliable Gold Exchange" they discovered Phan, who owned the cash-for-gold store, according to the Long Beach Press-Telegram.
He had been severely beaten and had lacerations on his head and face, according to coroner's records and was pronounced dead at the scene at about 3:40 p.m.
Detectives are still investigating the motive, and have no suspect information to release.
Anyone who has information about this killing is asked to contact Long Beach Police Dets. Scott Lasch or Malcolm Evans at (562) 570-7244.
-- Anthony Pesce
Follow The Homicide Report on Twitter @latimeshomicide.
Map: The location where Loc Phan was shot. Credit: Google Maps