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Modernica's plywood Christmukkah trees

December 3, 2010 |  7:30 am

Sale15
At Modernica's recent warehouse sale, a Christmas tree lot composed of lightweight plywood birch nearly stole the show from all the colorful fiberglass shell chairs and Case Study furnishings.

Holiday_tree_675The reusable Superstar trees are designed by Modernica co-owner Frank Novak. Given that Modernica's Beverly Boulevard showroom is located in a neighborhood with a large number of Jewish residents, Novak said he wanted to design the tree with a Star of David to please households that celebrate Christmas and Hanukkah.

Each tree collapses for easy shipping and storage and can be personalized with paint or ornaments.

The Superstar is available in two sizes and ships within a week. The large Superstar tree is 5 feet, 9 inches high and costs $240; the small tree is 22.5 inches high and costs $125. See them on display at the store, 7366 Beverly Blvd., or order them online.

(323) 933-0383

For more holiday ideas, view our collection of 99 home and garden gift ideas.

-- Lisa Boone

Photo credit: Renee Massaro

 

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