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Missoni opens in Beverly Hills with fashions for the home

April 29, 2010 | 10:14 am

The recently opened Missoni store in Beverly Hills may look like just another high-end Rodeo Drive fashion boutique. But head down its long hallway, past the precious displays of shoes, dresses, sunglasses, scarves and belts and you'll find one of the street's few home stores.

MissoniThe Italian-based fashion house has devoted a large and sunny room to the Missoni Home collection, which includes furniture, rugs, towels, bedding, pillows, tableware and candles. Most of the items reflect the company's passion for pattern. Throw pillows are done in zigzags, ottomans are brightly striped, and teapots have psychedelic-looking florals.

For people who love the Missoni look but can't quite afford the clothes (a casual-looking knit caftan bore a $930 price tag), the home collection's accessories might seem slightly more within reach. The throw pillows start at $135. Perhaps more important, the design inspiration is free. 469 N. Rodeo Drive; (310) 246-3060.

Some of the designs you may see are the same ones recently showcased at the Milan furniture fair.

-- Alexandria Abramiam Mott

Photo credit: Missoni

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Related: Missoni obsessed? Our sister blog All the Rage had this story when the store first opened.