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Kim Kardashian, Kris Jenner announce Skechers Shape-ups deal

November 23, 2010 | 11:17 am

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Kim Kardashian and her mom Kris Jenner are certainly in step -- and it so happens that now they're getting rewarded handsomely for it.

The mother-daughter duo announced their alignment with Skechers Shape-ups, shoes that promote fitness (especially in the celebrated Kardashian backside), Monday at the Beverly Wilshire hotel.

Sneaker honcho Leonard Armato announced that Kardashian and Jenner will soon be promoting a national mother-daughter fitness challenge, encouraging women and girls to get moving as a team.

Kim's sisters Kourtney and Khloe came to support their sister and mom. Thankfully they've got that handy Kardashian MasterCard, should anyone want to impulsively purchase the Kardashian sneaker.

RELATED:

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-- Matt Donnelly

Twitter.com/MattDonnelly

Photo: Leonard Armato, left, with Khloe Kardashian, Kim Kardashian, mom Kris Jenner and Kourtney Kardashian at Skechers Shape-ups unveiling. Credit: WireImage 


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