Jennifer Lopez launches Gucci kids collection with twins Max and Emme

Family is always in fashion -- just ask Jennifer Lopez. The triple threat and new "American Idol" judge recently celebrated her new print campaign for Gucci's children's collection with her costars -- her and Marc Anthony's twins Max and Emme.

Joined by other celeb moms, the well-heeled brood turned up to Rodeo Drive's Gucci flagship store to check out the new range of children's wear from Gucci creative director Frida Giannini.

Longtime pal Leah Remini showed with her daughter Sofia Bella, as did Tobey Maguire's bride Jennifer Meyer with their little Ruby.

"It was kind of hard decision, whether to put them in or not," Lopez said of featuring her children in such a highly publicized endeavor.

"We're not really the type to parade the kids. ... Marc and I spoke about it, and once we realized it was for a good cause it kind of became a no-brainer."

The clothing collection launches simultaneously with Gucci's pledge of $1 million to UNICEF's Schools for Africa program. Also, Lopez didn't want the little ones to one day be offended by the use of stunt kids in the advertisements.

The star wanted to avoid "years from now, for the kids to kind of look at other kids with mommy in a picture and say, 'Why weren't we in that?' "

Garcelle Beauvais, Julie Bowen, Jennifer's sister Lynda Lopez and actor Diego Luna were also in attendance.

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-- Matt Donnelly
Twitter.com/MattDonnelly

Photo: Jennifer Lopez plays with twins Max and Emma at Gucci Rodeo Drive. Credit: WireImage

Comments

[JulietMichael]

Jlo's little girl is SO cute! OMG I know the person that painted her face and you can see it in some of the photos! She's my friend Elise and I know she was working at that benefit. She probably got to meet Jlo, how cool. She has her own face-painting biz.

[sanci hall]

your children are so cute and beautiful,kept up your good work, I really love your music and more power to you.love you sanci.

[Elsie]

ADORABLE KIDS!!!! But then again they do come from two gorgeous, talented Puerto Ricans...keep up the GREAT job!!!