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The Ministry presents: A celebrity guide to Coachella 2010

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This weekend Hollywood will shed its glamorous skin and head to Indio for some alt rock, hip-hop and dance music at the annual Coachella Valley Music and Arts Festival.

This year, the likes of Jay-Z, Muse and Thom Yorke‘s new band are slated to perform, and though the festival circuit is for the people, make no mistake -- celeb sightings will be rampant. The Ministry has your guide to where the stars will be listening, lounging, partying and gifting.

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Armani Exchange and 944 Magazine will host a Neon Carnival, where Katy Perry, Lindsay Lohan and Hayden Panettiere are expected to jam to the sounds of DJ Joel Madden and enjoy a Ferris wheel, bumper cars and cotton candy.

The crocodile will also make a showing, with Lacoste hosting a pool party Saturday and Sunday to benefit the Voice Project, which supports the women of Uganda.

Kristen Stewart and Dakota Fanning, as well as Lake Bell, Emile Hirsch and ‘Glee’ star Cory Monteith, are expected at that private space across from the Empire Polo Field in Indio.

Southern California’s 98.7 FM will host a lounge and gifting space at the Hyatt Grand Champions Resort, where the likes of MGMT and Vampire Weekend will come through to sip and swag...

Not far from the Hyatt, Night Vision Entertainment and All Points Worldwide will present the 3rd Annual Oasis at Coachella, three days of events at the Merv Griffin Estates. Celebs expected at the Oasis include Rumer Willis, ‘The Twilight Saga’ star Charlie Bewley and Playboy’s Bridget Marquardt.

The Los Angeles Times -- that’s us -- will host a green room for artists at the Estates; BlackBerry will provide an essential recharging station, Nissan will run private shuttles to and from festival grounds and Monster energy drink will install a dunk tank. Let’s not forget Ty Ku serving sake cocktails.

For those without access to various lounges and party houses, keep your eye out for Puma.

Its field campaign, ‘The Puma Hookup,’ will spread the love by photographing and shooting video of festivalgoers roaming the event, feeding their shots and stories through social media. Lucky couples will nab a Puma/COACD T-shirt and a $50 Puma gift card.

-- Matt Donnelly

Other celebrity guides from the Ministry of Gossip:

The Ministry presents: A celebrity guide to Sundance 2010

The Ministry presents: A celeb and party guide to Super Bowl XLIV

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