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Reinventing your game

02:29 PM PT, Oct 31 2008

I've got to give props to Electronic Arts for its EA Sports viral videos. Tiger Woods' "Jesus shot" was an entertaining way to reach out to fans online. It turns out that the French division of the company was rocking the viral video boat in January with the jaw-dropping "Réinvente ton jeu," meaning "Reinventing your game."

The video shows soccer kids performing wild feats, with an array of acrobatics to boot, as part of a promotion for the Fifa Street 3 game. The footy tricks performed on camera might not be 100% realistic, but who cares? These moves are too incredible to warrant criticism.

Wait, what am I talking about? This is the Internet we're talking about here. A bunch of commenters on the original video have already chimed in, calling the video "fake" -- and doing so in a number of different languages. Oh, well! You can't please everybody. [ Réinvente ton jeu ]

Correction: The post originally translated the video title as "Reinventing your Thursday." Thanks to those in the comments for correcting my mistake. (Stinkin' computer translator software!)

-- Mark Milian

Del.icio.us!

Eddie

translates to reinvent your game....not Thursday....if that was the case, it would have said jeudi....jeu means game.

egill

Mais non: jeu means game; Thursday is jeudi

Moe

The idiots who call these moves "fake" obviously have never been to Marseilles or Nice. There are guys and gals in the aforementioned towns who have moves even more unbelievable than the ones posted by Ms. St. Martin here.

Also, no one cares about French grammar or vocabulary, Eddie and egill, just fyi.

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About the Blogger
Christie St. Martin
Christie St. Martin
Christie St. Martin was born in Bermuda and educated at two Canadian universities that would prefer not to be mentioned here until she supplies them with healthy building endowments. An uber-geek and proud of it, she established herself as an Internet presence with All Things Christie, a blog that managed, with its quirky and unabashedly self-indulgent links to and commentary on whatever struck her fancy or her ire, to attract small legions of readers, fans and would-be stalkers. Her interests were as they are: myriad and eclectic, though certainly given to a particular fondness for the tech-y, the game-y and the kitschy. She is her own organizing principle, a kind of mad surfer on the crests of cultural lunacy, alternately acerbic, ecstatic and unintentionally insightful. She has since blogged for VH1's "Best Week Ever" and Exhausticated.com, providing her usual melange of cheek, snark and occasional observation. Christie also contributes to LAT's Hero Complex blog.

If you have any cool videos, Web pages or photos that you think should be on this blog, e-mail the link (no attachments, please) to cstmartin@gmail.com


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