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The Morning Fix: Oprah wants big bucks for final episode. Charlie Sheen feels shortchanged. Biden talks tough on piracy.

April 13, 2011 |  7:25 am

After the coffee. Before figuring out why emails from five years ago are suddenly reappearing in my Yahoo account.

The Skinny: In our midweek edition: Would you pay $1 million to advertise in Oprah Winfrey's last show? Someone might. Vice President Joe Biden said Hollywood needs to do a better job making the case against piracy. Katie Couric is now being wooed by ABC. Charlie Sheen feels cheated. On a side note, sometimes people get upset because of the shots I take at stories. Think of it as being screamed at by Susie Essman of "Curb Your Enthusiasm." Who wouldn't want that?

Do advertisers get to jump on the couch too? Commercials on the last episode of Oprah Winfrey's daytime talk show could go for as much as $1 million. That would be a record for a daytime TV show (not including sports). More from Bloomberg.

Biden talks tough. Vice President Joe Biden is angry at the amount of piracy plaguing Hollywood, telling Variety that "people are out there blatantly stealing from Americans -- stealing their ideas and robbing us of America's creative energies." At the same time, though, he also said Hollywood needs to do a better job making clear to people why piracy is bad. Said Biden: "They should be able to come up with an intelligent, original and effective public education campaign targeting this issue. To be honest, I am not certain they have dedicated the appropriate resources to this, and I hope they will."

Sneak peak at Bergstein brouhaha. Film financier David Bergstein's finances, a subject of much speculation, were briefly exposed by a bankruptcy court before he got the records sealed again. "This long-awaited report validates, in shocking detail, the long list of misdeeds alleged by creditors and known by so many others for so long," David Molner, chief executive of lead creditor Aramid Capital, told the Los Angeles Times.

ABC in Katie game. ABC is emerging as a candidate for Katie Couric's daytime talk show. While she has been mostly negotiating with syndicators, ABC is interested in making her part of the network's daytime lineup, according to Variety. The downside is a successful synidcated show can mean more money, but the upside is that being on a network means a more consistent lineup of TV stations, which could translate to better ratings. More from Variety.

Women flee their base. Women are abandoning some of the cable networks that cater to them in favor of channels that focus more on reality shows. The New York Post crunched some ratings for the first quarter of the year and noted that Lifetime, HGTV and Hallmark channel have all seen their female viewership decline sharply, while MTV, home of "Jersey Shore" and "16 and Pregnant" had growth. Brad Adgate, an advertising executive told the Post that "women just want to be entertained. They're balancing careers and motherhood and sometimes don't want to do a lot of thinking -- this is just a moment to themselves." I think that line about not wanting to do a lot of thinking may come back to bite him.

Univision to go cable. Spanish-language powerhouse Univision has plans for at least two cable channels, including one that would be a home for its popular telenovelas. Other formats in the works include a sports channel and a news channel. Both News Corp. and NBC Universal, which owns Telemundo, are also making a more aggressive push to woo Spanish-speaking viewers.  "I think every media executive in the U.S. wakes up in the morning and sees two big opportunities to grow: one is online and the other one is Hispanic," Univision Chief Operating Officer Randy Falco told the Wall Street Journal.

Charlie Sheen says he's being shortchanged. In a radio interview in Boston, Charlie Sheen said he is not getting his fair share of rerun money from "Two and a Half Men," the show he was fired from earlier this year. Sheen also said he'd have changed his behavior (womanizing, drugs, etc.) if he'd been told earlier by his bosses it was a problem. This reminds me of the Seinfeld episode where George, after being caught, tells his boss, "I tell you I gotta plead ignorance on this thing because if anyone had said anything to me at all when I first started here that that sort of thing was frowned upon, you know, 'cause I've worked in a lot of offices and I tell you people do that all the time." Sheen also said there have been some chats about him returning to the show. More on the interview from the Hollywood Reporter.

Inside the Los Angeles Times: Congress is making a push for more online privacy.

-- Joe Flint

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