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CBS turns in strong fourth-quarter earnings

February 16, 2011 |  2:26 pm

With the advertising market surging, politicians throwing money around in advance of last November's elections and favorable comparisons over 2009, CBS on Wednesday reported fourth-quarter earnings that were more than quadruple from the same period a year earlier.

For the quarter ended Dec. 31, CBS posted net income of $283 million, or 41 cents a share, up from $58.8 million, or 9 cents a share, from the fourth quarter of 2009 when the broadcasting company was hobbled by a string of impairment charges.

Revenue was up 11% to $3.9 billion.

"Every one of our businesses contributed to our best results of the year," CBS Chief Executive Leslie Moonves told investors during a conference call. "The resurgence in local advertising was the story."

CBS Chief Financial Officer Joseph Ianniello said television station advertising was up 28% for the quarter. Company-wide, ad revenue was up 12%. Even CBS' radio division, which in recent years has put a drag on the company's earnings, posted double-digit growth.

-- Meg James

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