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Regal to double number of RealD 3-D screens

January 27, 2011 |  1:45 pm

Beverly Hills movie technology company RealD Inc. is getting a big boost from the nation's largest theater operator.

In an agreement announced Thursday, Regal Entertainment Group said it will double the number of RealD 3-D screens, to 3,000 from 1,500, or about 40% of its 6,698 screens in the U.S. The rollout is expected to be completed by June. Financial terms were not disclosed.Reald-logo

"We continue to see high demand from moviegoers for RealD's premium 3-D viewing experience,'' Amy Miles, chief executive of Regal Entertainment, said in a statement.

RealD's equipment -- adapters that fit onto digital projectors and convert images to stereoscopic viewing -- is licensed to about 9,300 theater screens worldwide.

The company, which had a successful public stock offering last summer, has been expanding rapidly in response to growing demand for 3-D films. Hollywood is releasing about 35 3-D films this year, compared with 22 last year.

RealD shares closed at $25.69, up 76 cents Thursday.

RELATED:

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3-D technology firm has starring role

 -- Richard Verrier

 

 

 

 

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