Geoffrey Ammer leaves marketing post at Relativity after Overture deal
Geoffrey Ammer resigned Tuesday as president of worldwide marketing at production company Relativity Media just three weeks after Relativity took over the marketing and distribution assets of defunct Overture Films. As part of that deal, Overture's top executive, Peter Adee, was named president of marketing and distribution for Relativity, making Ammer's position redundant.Adee and Ammer are veterans of Hollywood marketing. Adee has held senior positions at Walt Disney Studios, DreamWorks, Universal Pictures and MGM, while Ammer previously oversaw marketing for Marvel Entertainment, Universal and Sony Pictures.
Ammer signed a one-year deal with Relativity in January to oversee marketing for its growing slate of self-financed movies, including February's "Dear John," May's "MacGruber," and the upcoming documentary "Catfish" and science-fiction film "Skyline."
He resigned his post Tuesday.
— Ben Fritz
Photo: Geoffrey Ammer. Credit: Relativity Media.